Monday, July 23, 2012

Warby Parker Going from Virtual to Reality in SoHo, NYC

Eyeglass maker Warby Parker has signed a lease for its first permanent retail location, taking about 2,500 square feet at 121 Greene Street in Soho," writes the Commercial Observer. "The deal would appear to be a small step into the multi-pronged selling approach many retailers are taking today, in which stores couple their web selling platforms with a physical presence and vice versa." Read more.

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