Friday, April 18, 2014

New Eyewear from Hugo

"The new Hugo eyewear styles combine cutting-edge design, contemporary inspiration and an avant-garde personality, reflecting the truly unconventional and contemporary essence for which the brand is known," reports Midwest Lens. "The optical launch collection features innovative technical details and minimalist shapes. Aesthetics is combined with functionality to ensure maximum comfort as well as a clear design language. A sophisticated color palette and refined transparencies highlight the models’ technical details and lend an aura of minimalist elegance. A new design element of two parallel lines creates a link to the brand name and the letter H." Read more.

Thursday, April 17, 2014

Sports Main Reason for CLs, Says Report

“As sports fanatics gear up for the start of the 2014 FIFA World Cup in Brazil this summer, Johnson & Johnson Vision Care has reported research findings which reveal that sport is the main reason for people who require vision correction to consider contact lenses,” reports Optometry.Co.UK. “According to statistics from the UK Department for Culture, Media and Sport, almost 74% of people aged between 16 and 24 regularly play a sport, while just 13% of them who require vision correction wear contact lenses.” Read more.

Creating Images of the Eye’s Internal Structure

By modifying an advanced imaging technique (known as optical coherence tomography or OCT) used for ophthalmology procedures, researchers at the Ophthalmic Biophysics Center at Bascom Palmer Eye Institute in the U.S. are now able to provide images of the full internal structure of the eye. The advance not only promises to accelerate the development of an effective treatment for presbyopia, it may also be useful for surgeons in cataract removal, in the assessment of glaucoma treatments and in understanding the progression of short-sightedness in children. Read more.

Keratitis Survives for 4 Hours in CL Cleaning Solution

“Researchers from The University of Liverpool and The Royal Liverpool University NHS Trust tested different strains of the keratitis-causing bacterium Pseudomonas aeruginosa for their ability to survive in a commonly used contact lens cleaning solution. The team compared nine clinical strains of P. aeruginosa, taken from hospital patients in the UK, with P. aeruginosa strain 9027, the standard strain used by lens solution manufacturers.” That’s part of a post on Science Codex. “The results showed that the majority of clinical strains tested were killed within 10 minutes of being immersed in the contact lens solution, comparable with the standard reference strain. However, one clinical isolate, P. aeruginosa strain 39016 – associated with a more severe case of keratitis with a prolonged healing time – was able to survive for over four hours, much longer than the reference strain.” Read more.

VP Joe Biden Loves His Shades

“Vice President Joe Biden joined Instagram with a bang today -- posting a photo of his famous/infamous Ray-Ban sunglasses in the foreground while the Veep read papers in the background.  ‘Follow @VP for the latest from the Vice President, and the occasional aviators pic,’ reads his Instagram account page,” according to a post on the Washington Post. “This is FAR from the first time Biden has put his shades in the limelight. (See what we did there?) As far back as 2009, Biden was rocking the Ray-Bans (+ a scarf!).” Read more.

New Eyewear from Lucky Brands

“Recognized for their kicked-back American style, Lucky Brand has three new optical styles for Spring/Summer 2014, one for men and two for the ladies, that encompass the lifestyle brand’s casual cool vibe,” notes Midwest Lens. “It’s the details that make Lucky frames a delight to wear, with design features like the signature ‘clover’ logo on the temple tip, and the ‘Lucky You’ logo plaque on the inside temples that make each frame uniquely yours. With these fresh styles expect to see sleek profiles with beautifully textured patterns and seamless color combinations that make each frame pop while staying true to the brand’s southern California roots.” Read more.

Wednesday, April 16, 2014

Sunglass Thieves Caught on Facebook

“West Jordan police have arrested two men who allegedly stole thousands of dollars worth of sunglasses from a LensCrafters store,” according to Fox 13 Now. “According to a press release from WJPD, 33-year-old Joseph Welch and 34-year-old Travis Dominguez stole approximately $2,700 in merchandise. The suspects were identified after police received several tips from members of the public. ‘Tipsters even provided screen shots of one suspect’s Facebook page where he was offering the stolen sunglasses for sale,’ the press release said.” Read more.

Michael Kors Signs 10-Yr. Deal with Luxottica

Michael Kors Holdings Ltd. signed a 10-year licensing with Luxottica Group. Starting in January 2015, Luxottica will begin to produce eyewear for both the Michael Kors Collection and Michael Michael Kors lines. The first collection will be for Spring 2015. Michael Kors stores, department stores, select travel retail locations, independent optical locations and Luxottica’s retail stores will carry the two collections. Read more.

Cate Blanchett in New Silhouette Ad Campaign

“At 44-years-old she is one of the most beautiful and best dressed actresses in Hollywood,” touts the Daily Mail. “So it's unsurprising that Cate Blanchett cuts a smouldering figure in a brand new eyewear campaign. The Oscar winning star poses in a series of sultry black and white snapshots for Austrian brand Silhouette.” Read more.

New Eyewear from Badgley Mischka

“Combinations and contrasts abound in the newest Badgley Mischka Eyewear collection to create three fashion-forward, couture looks for modern women,” says Midwest Lens. “Gia, Karine and Fiona feature bold acetates in fashion-forward eyeshapes with jewelry inspired details for a feminine look that is sure to please.” Read more.

Tuesday, April 15, 2014

Google Patents CLs with Microcameras

"Add this one to the list of unbelievably cool things Google has in the works: It has patented a contact lens system that would include built-in cameras," notes Yahoo! Tech. "The technology could potentially allow Google to shrink its wearable face computer — known as Google Glass — into the size of a single contact lens. Rather than be controlled by voice, those wearing the contacts would command their device through, as Patent Bolt analyzes it, “a sophisticated system” of “unique blinking patterns.” In other words, people wearing these contacts may look even weirder than people in Google Glass." Read more.

Patent Bolt reports that "One of Google many patent applications regarding future smart contact lenses generally relates to systems and/or methods for capturing image data representing a scene in a gaze of a viewer via a thin image capture component integrated on or within a contact lens, processing the image data, and employing the processed image data to perform functions locally on the contact lens or remotely on one or more remote devices. The term "images capture component" simple means a camera. For example, a thin (image capture) camera component can be embedded on or within a contact lens such that it does not substantially affect thickness of a conventional contact lens. Furthermore, the camera component can be aligned such that it tracks and generates image data of an image of a scene corresponding to the gaze of the wearer, without obstructing the wearer's view." Read more.

Soft Contact Lens Market to Grow 5.94%

Analysts forecast the global soft contact lens market to grow at a CAGR of 5.94 percent over the period 2012-2016, according to a report from Research and Markets. One of the key factors contributing to this market growth is the increasing prevalence of eye disorders. The market has also been witnessing the increasing adoption of product bundling strategy. However, the lower durability of soft contact lens could pose a challenge to the growth, say the analysts of "Global Soft Contact Lens Market Report."  Vendors are bundling products. For instance, vendors are providing soft contact lens cleaning solutions, lens cases, and other items. Read more.

New Eyewear and Sunglasses from Nine West

"The Nine West Spring 2014 Collection captures the brand’s belief in the power of fashion by offering exceptional designs that are trend-right and set dynamic style in ophthalmics and sunwear, " says Midwest Lens. "The brand’s modern approach to design translates in the details, patterns and colors that define confidence and individuality with an optimistic spirit!" Read more.

Sunday, April 13, 2014

Digital Marketing for ECPs Made Simple

CooperVision's subsidiary WebSystem3 LLC recently created a program that provides digital marketing to eye care practices. Called Eye Care Prime Premier, the program provides a consultant who creates a digital quarterly marketing program that spans social media, the Web, and other forms of digital marketing. The program reportedly does the following:
  • Engage more with patients on social media such as Facebook and Twitter.
  • Ensure that a practice’s website works seamlessly on laptops, desktops, and smartphones and tablets. 
  • Monitors digital reviews of a practice and coaches how to request referrals and feedback.
  • Offers methods to attract new patients and resolve complaints.
  • Manage appointment scheduling, automated reminders, e-mail marketing, and social media-enabled cross-selling.
  • Analyze the progress against an industry index.
For more information, visit WebSystem3.com or call 1-888-218-4777.

"Who Made That Contact Lens?"

We don't know why, but the New York Times Magazine published a short article entitled "Who Made That Contact Lens?" It starts as follows:
In 1887, a German doctor named Theodor­ Samisch saw a patient whose lower eyelid had been destroyed by carcinoma, leaving his cornea exposed and desiccated and his lashes curling inward. To preserve the patient’s vision, Samisch contracted with two brothers who specialized in artificial eyes. They made a protective shell of handblown glass, transparent in the middle and opaque around the edge, with reddish threads for blood vessels. “I have worn the glass supplied by you continuously, day and night,” the patient wrote the brothers 21 years later, “and my eye has always felt very well with it.” Read more.

New Eyewear from Salvatore Ferragamo

"The Salvatore Ferragamo Eyewear Spring/Summer 2014 Collection is characterized by designs full of elegance and personality, in a reworking of the label’s distinctive styles," reports Midwest Lens. "The women’s range features creative reinterpretations of the Gancino, Vara and other iconic details, both in terms of materials, by combining them with elements in leather, and in terms of color, presenting novel contrasts such as translucent coral and turquoise. The men’s range is distinguished by classic shapes, enhanced by brand new features, such as multi-layered acetate in contrasting colors. The same aesthetic language is applied to the men’s and women’s collections of optical frames, where details inspired by the iconic Gancino and Vara designs embellish frames available in new color options, complementing the sunglasses collection." Read more.

Friday, April 11, 2014

Long–Time Fan Finally Meets the Great Mariano Rivera

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For some 18 years, Linda Conlin, founder of F.E. Enterprises and the OpticalCEU continuing education seminar for opticians, breathed easier when her now-famous New York Yankees closer Mariano Rivera stepped onto the clay. Thanks to Eyefinity, she met her baseball hero at the recent Vision Expo East. The Irvine, CA,-based company set up a waiting area at its booth at two in the afternoon. Scores of fans, including Linda Conlin, waited for two hours. Then “Enter the Sandman,” the anthem played at Yankee Stadium when “Mo” took the mound. Conlin admits that she was a bit tongue-tied when she approach the Hall-of-Fame bound closer. She did say, “God bless you.”  And he offered the same blessing to her. It was not until a few hours later that her hands stopped shaking.

Jewish Guild and Lighthouse Merge to Form Lighthouse Guild

The Jewish Guild Healthcare and Lighthouse International, two respected vision care organizations, merged to form the Lighthouse Guild.  Recognizing the contributions of the organizations for more than 200 a combined 200 years, New York City’s Mayor Bill de Blasio, Council Speaker Melissa Mark-Viverito, and City Council Members Daniel Garodnick and Helen Rosenthal proclaimed today as "Lighthouse Guild Vision Awareness Day." The guild with its 850 staff members provides access to quality programs and services and builds awareness about and advocates for issues affecting those suffering vision loss. For more information on Lighthouse Guild's programs and services, please visit www.lighthouseguild.org.

Getting a Tax Refund; Order Google Glasses

“Google Inc. will take online orders for its Glass wearable gadget on April 15, in its biggest push to get the $1,500 wraparound Web-ready glasses out to the U.S. public.” That’s the news from a Reuters post on Raw Data. “For a limited time starting Tuesday, Google will make the wearable device available to more than just the select group of users such as apps developers in its Glass Explorer program. In a blogpost, Google did not say how many pairs it would sell, just that the quantity would be limited.” Read more.

New Eyewear from Zyloware

“Zyloware expands the Via Spiga Eyewear Collection with new releases for Spring 2014,” according to Midwest Lens. “The releases are comprised of 6 new styles and 14 skus inspired by Via Spiga’s latest trends including animal prints, mosaic, geometric and hardware including stones and rivets.”

Thursday, April 10, 2014

Opthalmologists Pull in the Big Medicare Bucks

"More than any other specialists, ophthalmologists — not cardiologists, cancer doctors or orthopedic surgeons — were the biggest recipients of Medicare money in 2012," according to the post "Eye Doctors Say Their Profits Are Smaller than the Data Makes Them Look" in the New York Times The 17,000 providers, most of whom are concentrated in Florida, Texas, California and New York, accounted for 7 percent — $5.6 billion — of the reimbursements to doctors and other providers. Included in the amount is $929 million for cataract surgery, about $1 billion for an expensive eye drug and $707 million for eye exams." Read more.

The article misses a point, though. The patients of cardiologists and oncologists die from heart disease and cancer, limiting the time the physicians can treat them. AMD, cataracts, and most retinal diseases do not kill patients, so ophthalmologists must treat their patients for longer periods, leading to higher overall billings.

Ophthalmologist Leads in Political Donations

"Two Florida doctors who received the nation’s highest Medicare reimbursements in 2012 are both major contributors to Democratic Party causes, and they have turned to the political system in recent years to defend themselves against suspicions that they may have submitted fraudulent or excessive charges to the federal government," according to the New York Times article entitled "Political Ties of Top Billers for Medicare." "The pattern of large Medicare payments and six-figure political donations shows up among several of the doctors whose payment records were released for the first time this week by the Department of Health and Human Services. For years, the department refused to make the data public, and finally did so only after being sued by The Wall Street Journal. Topping the list is Dr. Salomon E. Melgen, 59, an ophthalmologist from North Palm Beach, Fla., who received $21 million in Medicare reimbursements in 2012 alone." Read more.

Physicians Using Google Glasses in Boston Hospital

"Doctors at a major hospital in Boston have become the first in America to use Google Glass for everyday medical care despite privacy fears about the device," says the Daily Mail. "Medics at Beth Israel Deaconess Medical Centre are using the controversial eyewear to keep their hands free, which they see as the ‘holy grail’ of hospital technology. Doctors are looking up patients’ records on Google Glass and checking things online whilst they walk around rather than wading through big files." Read more.

Dita Von Teese Designs Sunglasses for Dita

Women's Wear Daily reports that "Dita Von Teese has inked a deal with Los Angeles-based eyewear maker DITA Inc. to produce a signature line [of sunglasses] that will debut next month in select department stores and chains including Alain Afflelou in France, Italy and Spain. Dita Von Teese Eyewear features 10 styles ranging from classic cat-eye to edgier cut-out metal and acetate frames retailing from $235 to $285." Read more.

New Eyewear from Converse

"Famous for its creative color combinations and daring eyewear designs, Converse announces the exciting release of seven new eyewear styles – for both men and women, in the popular Converse All-Star collection," says Midwest Lens. "The high quality eyewear line, known best for its originality and bold personality, is designed for the creative individual who desires a look that is new, but never trendy. The All-Star optical frames feature design elements like two-tone color blocking with vibrant colors that pop, and textured pattern detailing using silk screening processes to create a completely unique look that is sleek and modern, continuing the energetic lifestyle story of the Converse eyewear brand. New styles for the Converse All-Star collection are available now, and carry a competitive book price. With sleek profiles and eclectic colors, these frames are sure to have your customers excited to experiment with a new look!" Read more.