Eyefinity Officially Opening Its eStores

Eyefinity will unveil eStores by Eyeconic at the 2012 International Vision Expo East. eStores by Eyeconic, which will be free to VSP practices with an eWebExtra website, promises to offer practices a way to create an online optical store, connected to their eWebExtra site and customized to their practice. An online extension of the private practice’s brick and mortar dispensary, an eStore allows both VSP and non-VSP members to shop online 24/7 for contact lenses, prescription eyewear, and sunwear that can be delivered right to the patient’s front door.  The e-store has been in beta testing for about a year. Read more.