Rebrand 100's
Eighth Annual Global Awards
recognized CooperVision with a "Best of" award for creataing a revitalized brand that "clearly defines what makes the company unique and valuable. The brand platform features a striking visual identity based
on watercolors, providing an unexpected departure from the industry's
standard brand concept. The new design, a fresh and original take on the
concept of moisture and color, celebrates the refreshing perspective
contact lens wearers enjoy with CooperVision lenses. This design concept
can be seen throughout
CooperVision's website," according to the companies' spokesperson.
Read more.
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