Midwest Lens reports that "Modo [has launched] a radically new in-store and window point-of-purchase
program. The comprehensive package features a broad and creative set of
materials, from classic in-store staples, such as logo plaques and
counter cards, to more innovative options, like image cubes and
non-traditionally conceived displays. The imagery is taken from the
latest Modo image campaign, illustrating the root of inspiration behind
Modo design and our philosophy of 'Eyewear for the Individual.'"
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