G-Star RAW has granted Marchon Eyewear a license to manufacture and distribute eyewear collections under the G-Star brand. Marchon plans to ship the eyewear in October. G-Star originated the concept of 3D denim and established a dedication to raw, untreated denim. With the expertise of these two specialists coming together, this partnership will bring a new perspective to the eyewear industry, bringing innovative sun and ophthalmic products that represent the raw, industrial G-Star design signature, according to a press release. Read more.