Tuesday, February 12, 2013
Proof Eyewear Jumps into the 'Shark Tank'
Three brothers and founders of Proof Eyewear, Eagle, ID, will share their experience on the national reality television show Shark Tank, Feb. 22, at 7:00 pm (Mountain Standard Time). Hoping to land an investment angel, they will present their business and pitch their future concepts to five celebrity investors on the show. The company turns out eyewear and sunglasses made from wood sources. A portion of each sale goes to support causes such as eye clinics in India and non-profits that are helping reforestation efforts in Haiti. Proof’s newest product, the Skate Edition, features glasses created from five-ply maple skateboard decks. The brothers started the company in Eagle two was started in an Eagle garage three year ago. Its roots began when the founders’ Grandpa Bud opened a sawmill almost 60 years ago in Fruitland, which developed into Woodgrain Millwork. Visit its website: http://www.iwantproof.com/.