A Peak at the B+L Turn Around

After taking the helm of struggling Bausch & Lomb in 2010, Brent Saunders introduced himself around headquarters. Then, he hit the road." That's the word from the Wall Street Journal. "He drove around New Jersey with a sales representative who promotes drugs for eye infections; he worked Bausch's booth at an eye-surgery conference in Boston; he quizzed the chairman of the leading Chinese contact-lens retailer over dinner in Tokyo. The goal: to figure out what had gone wrong at the iconic eye-care products maker. Bausch had lost half its value due to damaging recalls and accounting missteps, and in 2007 it was taken private in a $3.7 billion." To read more you will need a subscription to the Journal. The story is worth it.