Rudy Project Overhauls Its Sports, Rx Sunwear

"Rudy Project North America...has announced a complete overhaul of its Authentic Sun Rx program for 2012," according to Eyesurf. "The new program dubbed, 'Making Rx Sports Easy' features Rudy Project’s first ever product catalog for eye care professionals, dedicated solely to prescription sports eyewear, as well as a consumer Rx catalog that explains the features and benefits of Rudy Project’s Rx sports line." Read the Eyesurf post.