“New York Jets wide receiver Santonio Holmes became the latest athlete to wear tinted contact lenses last night, giving his eyes a reddish hue in a game against the Patriots,” reports Yahoo! Finance. “The company that makes the contacts, Sports Tints, claims that they boost performance by aiding a player's ability to focus on certain colors and objects. The amber color, for example, supposedly helps baseball players read the seams on the baseball to recognize the pitch type easier. NBC in Miami did a last year report on a bunch of athletes in Florida who swear by the contacts. And in the past few months we've seen baseball players, football players, and even golfers wear the lenses in competition.” Read more.
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