What styles will sell? Look in unlikely places. For example, a breakout star in India has teenage girls clamouring for aviators. “Huma Qureshi has been approached to be the brand ambassador for a leading eyewear brand thanks to her aviator look in her debut film Gangs of Wasseyur,” says Mid-Day. “The newbie [actress] who played a small town, yet stylish, character in Anurag Kashyap’s film apparently began a trend among young girls to sport the cool glares [wearing aviators]. What was essentially a style statement among guys ...had more girls opting for the aviator look after her film’s release. Says a source, 'An eyewear brand has approached Huma to be the face of their product.'” Read more.