Bushnell Launches Eyewear Division

"Bushnell Outdoor Products, an industry-leader in high performance sports optics, outdoor accessories and premium eyewear, has announced the creation of the Bushnell Eyewear Division, a new segment of the company that will oversee the Bollé, Bollé Safety, Cébé and Serengeti eyewear brands," according to EyeSmart. "Bushnell Eyewear was created to establish a division that is dedicated entirely to the company’s premium eyewear brands. With a highly skilled team in place and a complete focus on eyewear, the company is well positioned to continue the success of its established global eyewear brands and the geographic expansion of its Cébé and Bollé Safety brands." Read more.