Saturday, January 25, 2014
Quick Decisions Based on Speed of Eye Movement
Eva Mendes Featured in Vogue's 2014 Marketing Campaign
Friday, January 24, 2014
The Potential to Block Early Onset Glaucoma
New Miu Miu Eyewear from Miuccia Prada
New Eyewear from Charmant Group
Thursday, January 23, 2014
New Sunglasses from Ray-Ban
New Koali Eyewear from Morel
Wednesday, January 22, 2014
AMD Awareness Month--February
- Living Well with Low Vision: This online resource offers information ranging from an extensive list of searchable, local low vision resource directories to an informative blog, authored by patient advocate and low vision educator Dan Roberts, M.M.E.
- AMD Awareness Makes a Difference: PB offers a free magnetic Amsler grid, used monitor a person's central version and can help identify vision abnormalities linked to AMD. To request a grid with instructions for use, go to: preventblindness.org/age-related-macular-degeneration-amd.
- Prevent Blindness AMD Learning Center: The online center provides educational tools, such as AMD risk factors, treatment options, an Adult Vision Risk Assessment tool, fact sheets and more.
- See Jane See: Almost two-thirds of those diagnosed with AMD are women, and that's why PB developed SeeJaneSee.org, which includes eye health information tailored to women.
Blindness from Glaucoma Halved/Glaucoma Awareness Month
Meanwhile the National Eye Institute tardily notes that January is Glaucoma Awareness Month.
Glaucoma is sometimes called the "silent thief of sight" because it slowly damages the eyes and can cause irreparable harm before there is any vision loss. But this disease is stealthy in more ways than one. Glaucoma has been known at least since antiquity, and yet, researchers today still do not know what causes it in most cases. There are treatments to delay vision loss, but no cure, making it a leading cause of blindness all over the world. Read more.
"Primary open-angle glaucoma remains a black box, but researchers are pursuing many avenues to investigate the underlying causes. As we develop a better understanding of the disease process, we hope this will lead to new, more effective treatments and possibly even preventive therapies for it," said Hemin Chin, Ph.D., director of the Glaucoma and Optic Neuropathies program at the National Eye Institute (NEI), part of the National Institutes of Health.
According to the 2013 "Cost of Vision Problems: The Economic Burden of Vision Loss and Eye Disorders in the United States," report, glaucoma and disorders of the optic nerve annually cost $5.8 billion, with an annual per-person treatment cost of $2,170. Today, more than 2.7 million Americans ages 40 and older have open-angle glaucoma. With the population of older Americans continuing to increase, these numbers will only grow. Read more.
New Eyewear from Ă–ga
Patent Approved for Safety Telecommunication Eyewear
New Eyewear and Sunglasses from Dolce & Gabbana
Tuesday, January 21, 2014
New Eyewear from Skaga
New Eyewear from Thom Browne and Dita
Monday, January 20, 2014
Google's Take on Its Smart Contact Lens
OpticalCEUs posted the development initially four days ago. Read that post.
Sunday, January 19, 2014
Ocuco Requests Re-Examination of Zeiss “Freeform” Patent
Back in summer, Zeiss won a lawsuit about protecting its patent from use by others. See the results.
Saturday, January 18, 2014
New Eyewear from Modern Optical International
Thursday, January 16, 2014
Google Develops CL That Monitors Glucose, Possibly Stealing Microsoft's Lead in the Field
CNET notes that "Google is the only big tech company that's visionary and disruptive enough to back an idea like the smart contact lenses to help diabetics monitor blood-sugar levels, right? Wrong. Microsoft, that dowdy old has-been (at least in Silicon Valley conventional wisdom), was involved in the very same project in 2011. Project co-founder Babak Parviz, who today also leads Google Glass, previously worked on the contact-lens idea while at the University of Washington, cooperating with Microsoft. The project, at that time clearly at an earlier stage of maturity, is the centerpiece of a Microsoft video spotlighting the idea of a natural user interface that lets people work with computers without even knowing it. The contact lenses include a tiny microprocessor that could judge glucose levels in tears, then beam that information wirelessly to a device that could process the data and display results." Read more.
"Google is developing contact lenses with embedded electronics that can track the levels of glucose in a person’s tears and transmit that data wirelessly to a nearby receiver, an official blog post by Babak Parviz, a leader of the Google Glass wearable computing project revealed Thursday. The device is intended to help diabetics track their glucose levels without drawing blood." That's the start of a post from MIT Review about augmented contact lenses. Read more.
Eyes Process Images in 13 Milliseconds
Ronson Debuts Her New Line for Vogue
Opticians Promoting Itself Online
New Sunglasses from Activist Eyewear
And More New Eyewear from Safilo
Gucci for Men: Gucci's new men’s sunglasses and optical frame collection are a blend of classic allure, with their polarized lenses, easy-to-wear square-shaped silhouette and use of lightweight carbon fiber temples with rubber tips on the end of the temples. They come with the Gucci logo on the lenses and on the temples, the web green-red-green stripe and the Diamante pattern on the inside of the temples. Read more.
Tommy Hilfiger: The Tommy Hilfiger Group has introduced a new collection of men’s and women’s sunglasses and optical frames featuring lively color combinations and sophisticated details in the usually Hilfiger preppy style. Read more.
Online Retailer Adopts New Packaging and Pricing
POC Signs as Eyewear Supplier to Garmin-Sharp Cycling
New Eyewear from Gunnar Optiks
Wednesday, January 15, 2014
New Technique Makes Smart CLs More Feasible
Vuzix Introducing "Smart" Sunglasses in 2015
New Cruz Eyewear from A&A
L'Amy America Launches New Sports Eyewear for Columbia
More New Eyewear from Safilo
Marc Jacobs: Its Spring/Summer 2014 eyewear and sunglasses collection is said to convey classic glamour and an elegant flair. Their geometric shapes, with bold volumes and unexpected color combinations, are enhanced by an alluring blend of materials highlighting the new glasses’ 50s-inspired design. Read more.
Pierre Cardin: The new Cardin collection reflects the house’s distinctive spirit by using geometric shapes, jewel-like details and precious materials. Read more.
Max&Co.: Graphic patterns and floral motifs in a color palette featuring bold hues beside classic eyewear shades. The collection of sunglasses and optical frames reflects the brand’s fashion attitude. For women who want to surprise and be surprised, looking and being looked at, always in the spotlight. Read more.
Max Mara: Max Mara new collection reportedly conveys a message of ultramodern design that is combined with crafted elements characterizing Max Mara. The new models are designed for the sophisticated and self-confident contemporary woman. Read more.
Monday, January 13, 2014
PBA Changes Name to Prevent Blindness
Making Sonic Vision More Affordable for Vision Impaired
New Eyewear from Safilo (Choo, Hugo, Gucci, Veneta, Boos Orange, Boss, McQueen)
Jimmy Choo: The Jimmy Choo eyewear collection for Spring Summer 2014 celebrates the brand’s luxury spirit, with its contemporary and sophisticated sunglasses and optical frames. See images from the collection and read more.
Hugo: The style of Hugo Eyewear's Spring/Summer 2014 collection combine cutting-edge design, contemporary inspirations and an avant-garde spirit. The sunglasses collection, enriched also with new optical frames, features innovative technical details and minimalist shapes. A sophisticated color palette and refined transparencies highlight the models’ technical details. A new design element of two parallel lines creates a link to the brand name and the letter “H”. See images from the collection and read more.
Gucci: Gucci presents its Spring Summer 2014 eyewear collection, introducing new sunglasses and optical frames dedicated to an elegant and feminine woman. The styles are embellished with pastel nuances and fine textures. Delicate silhouettes reflect the tradition of excellence, the savoir-faire and the flawless craftsmanship which have always defined the house. See images from the collection and read more.
Bottega Veneta: This season, Bottega Veneta enriches its sophisticated eyewear collection with new sunglasses and optical frames that highlight the brand’s unique aesthetic and enduring motifs and feature subtle signatures including the intrecciato motif, photoengraved studs, as well as the block hinge, reinterpreted in new versions. Made from the finest quality materials, these new styles feature the superb craftsmanship, versatility, and timeless elegance that define the Bottega Veneta brand. See images from the collection and read more.
Boss Orange: The Spring/Summer 2014 Boss Orange Eyewear Collection showcases new sunglasses and optical frames with a contemporary flair and a trendy, urban-inspired design. See images from the collection and read more.
Boss: The Spring/Summer 2014 Boss Eyewear Collection presents new sunglasses and optical frames with a sophisticated allure, a perfect blend of vintage inspirations and elegant hues. See images from the collection and read more.
Alexander McQueen: The Spring/Summer 2014 Alexander McQueen eyewear collection features sunglasses and optical frames with new interpretations of the brand’s most iconic details, such as the skull. This latest collection boasts skilful manufacturing techniques and precious materials, perfectly blending tradition with a modern flair, to reflect the brand’s unique style. See images from the collection and read more.
CLs Measure Intraocular Pressure
'[T]he developed technology could find application as smart contact lenses able to monitor and diagnose glaucoma disease, and it could offer significant advantages over existing solutions in terms of thickness, lightness, and transparency and, hence, comfort for the patient,' the researchers wrote in the journal Nature Communications." Read more.
New Eyewear from Giorgio Armani
Vint and York at Golden Globe Awards
Vint and York's frames are brightly colored and uniquely shaped. Vint and York eyewear retail for $109.00: which includes the premium prescription lenses and free shipping. Vint and York new sunglasses featuring Zeiss Vision Lenses retail for $129.00. To find out more or to make a purchase, visit http://www.vintandyork.com.
More Financing for Device That Lowers Eye Pressure
New Implant Measures Intraocular Pressure
Sunday, January 12, 2014
VCI's Grading Scale App and Its Guide
VCI also has provided a guide for using the app. It "provides straightforward instructions for using the app to grade a condition, perform side-by-side comparisons, generate reports, and leverage valuable resources to excel in techniques and continue to refresh and expand your clinical knowledge. The guide can also be downloaded from our website. Click here to download the manual from...[VCI's] website."
If you are not familiar with the institute's app, here's what it can do, as noted by the VCI director:
- "Evaluate nine common eye conditions that lessen and increase with real-time morphing animation of severity levels.
- "Evaluate the progression of complications by comparing severity levels in 0.1 increments side-by-side.
- "Demonstrate clinical assessment to patients.
- "Export (print or email) a clinical assessment report for each patient record and/or patient education without collecting or releasing personal data.
- "View a comprehensive assessment guide including slit lamp illumination techniques, corneal inflammation vs. infection, signs of oxygen deficiency, staining and lid assessments and more...
"We believe this tool will be a valuable asset to your practice, aiding the delivery of efficient, high quality care to help patients maintain healthy contact lens wear. We would like to thank Nathan Efron for use of the grading scales and his partnership in this effort to assist eye care professionals.
"Should you have any questions, please feel free to contact The Vision Care Institute, LLC, at theinstitute@vcius.jnj.com or (800) 874-6690."
New Eyewear and Sunglasses from Safilo's Oxydo
Sunglasses
OX 1072/S: These men’s sunglasses, using a mix of acetate and metal, has a large, rectangular-shaped front with rounded edges and flat metal temples.
OX 1076/S: With their rounded front and slim profiles, these women’s steel sunglasses is presented in matte rust with shaded grey lenses and a discreet flash coating.
Optical frames
OX 537
This large, rectangular-shaped acetate optical frame for men has a bold profile and wide temples with a metal core.
OX 54: This cat-eye acetate optical frame for women blends different shapes and materials: the front and temple tips come in the same color and are perfectly matched with slim metal temples.
New Eyewear and Sunglasses from Safilo's Carrera Collection
Sunglasses
Carrera 84/S – Special Edition: These pilot-shaped unisex acetate sunglasses owes its fame to Downhill Racer, a 1969 movie starring a young Robert Redford wearing these celebrated sunglasses. Its tri-layer acetate frame comes in color combos of black-white-gray, blue-ivory-red and Havana.
Carrera 85/S: This unisex aviator shape model with a double bridge features an interplay between the Optyl front and the ultra-slim metal temples. These sunglasses, available in black-ruthenium, Havana-gold, opal-black and gray-black, are a take on the brand’s original “Captain” sunglasses.
Carrera 6014/S: These women’s sunglasses have a rounded front in Optyl and flat metal temples. It comes in brick red-gold, white-palladium, blue-copper gold, black-ruthenium, Havana-gold, purple-palladium, pink-gold, air force blue-light gold.
Carrera 5012/S: The design of the latest Carrera Craze unisex model was inspired by the brand’s original “Sunjet” collection. It has a flat round steel front plastic temples, and it is available in the following colors with mirrored lenses: black-white, burgundy-aqua, gray-blue, beige-coral, green.
Carrera 5013/S: These Optyl and metal rectangular-shaped unisex sunglasses come in contrasting colors on the front and temples. The mirrored lensed item is available in crystal-brick red, black-brown, Havana-black gray-burgundy, green-blue-black, and orange-blue.
Carrera 5015/S: These women’s sunglasses have a rectangular Optyl front and geometric-shaped metal temples and plastic temple tips. Its colors: black-brown, Havana-brown, orange-blue, orange-pink, yellow-blue, green, green-purple.
Optical Frames
CA6620: This women's optical frame has a front of Optyl with the temple tips different shades of the same color. It has slim metal temples. This model comes in neutral, essential hues: black-ruthenium, pink-copper, air force blue-ruthenium, Havana-light gold.
CA6622: The new Optyl men’s optical frame has softly rounded edges and a sleek silhouette, for an ultra-lightweight feel and the utmost comfort. The classic, understated shape is enlivened by a fashionable graduated shading effect and opalescent tones of gray blue, havana, dark brown, gloss black. Read more.
Saturday, January 11, 2014
Coming Soon to a TV Near You: An Xperio Marketing Campaign
The 2014 campaign will be back on the air in the second quarter. It will show relevant situations of how the lenses eliminate blinding reflective glare and offer an Eye-Sun Protection Factor of 50+, the highest level of UV protection that provides at least 50 times more protection from dangerous UV radiation compared to wearing no lenses at all.
Essilor will also launch a national point of purchase campaign, sending consumer display specialists to over 4,000 practices. Read more.
New Galatic eBook for Children with Visual Impairments
Eye Store Thief Calls 911 on Himself
Stem Cell Treatment for AMD
New Mercedes-Benz Eyewear from Rodenstock
New Eyewear from Safilo
The Seventh Street line is geared to younger, fashion-conscious customers. The S 230, a boys frame, has a rectangular front and flat temples. The frame has a bright, edgy color palette with contrasting tones on the inside and outside of the frame in blue-orange, ruthenium-yellow, black-green and matte-gloss black. The lightweight unisex S 232 has slightly rounded edges This model comes in purple-ruthenium, black-fuchsia, red-black, brown-yellow, blue-ruthenium and matte-gloss black. Read more.
Lumus Enters the Consumer AR Eyewear Market
New Smith Optics Eyewear Collection from Safilo
- Marvine (1993): This unisex plastic model with a rounded silhouette comes with TNT polycarbonate lenses and metal-core temples. Colors include: vintage-inspired color combinations such as crystal honey with green lenses, red with shaded gray lenses, havana with brown lenses, matte black with black or shaded gray lenses, and hunter green with black lenses.
- Cornice (1991): The large, square-shaped plastic frame is ultra-lightweight and has adjustable slim temples with a metal core. The glasses are available in tones of dark gray with green mirrored lenses, transparent crystal with red mirrored lenses, havana with brown lenses, matte black with black or shaded gray lenses are available.
The new optical frames collection from Smith includes:
- Etta: This cat-eye acetate optical frame for women has contrasting colors on the front and temples. It comes in Havana, black-fuchsia, light blue-blue, pink-acid green, black with floral motifs, and crystal with floral motifs.
- Daraby: With metal-core temples, this men’s acetate optical frame comes in a variety of hues and color combos such as Havana, horn, red with striped temples, light brown with striped temples, and crystal black. Read more.
Friday, January 10, 2014
New Eyewear from Moscot
New Harley-Davidson Eyewear from Viva
Thursday, January 9, 2014
AR Eyewear--Wave of the Present or of the Future?
Zeiss Expands Intraocular Lens Manufacturing Abilities
New Material Leads to Better AR CLs
Stella McCartney Tweaks Marketing with Online Game
Another Online Retailer Opens
More Smart Eyeglasses
Ora-S AR eyewear smartglasses. But in this early stage of smart spec development, looks take a back seat to demonstrating functionality. In this case, Optinvent, the company behind the Ora-S, is focused on augmented reality." That's the start of a post on
MODO Donates $1 Million in Eyewear to SEVA
Wednesday, January 8, 2014
WellPoint to Drop 1-800 Contacts and to Pick Up Assets from Glasses.com
New Skechers Eyewear from Viva
Tuesday, January 7, 2014
Otis Eyewear Planting Its Flag in US
Micro Eyewear Pushing Its Miscroscopically "Seeing" Eyewear
New Eyewear from Viva's Magic Clip
Saturday, January 4, 2014
Innovega Closer to Offering AR CLs/Eyewear
“Google's Glass wearable has yet to exit its beta ‘Explorer Program’ -- though prescription lenses appear to be on the way -- and still tends to freak people out and keep the critics testing it in the wild apprehensive of wearing it in public settings,” according to CNET. “Innovega, which showcased its unique iOptik augmented reality (AR) device on the head of a mannequin at last year's CES, is confident that it's getting closer to [augmented reality contact lenses that]…we'll actually want to wear, but with the unconventional caveat of contact lenses, an untested stipulation at the moment. The company, headed up by CEO Stephen Willey, will be back at CES 2014 next week, but this time with a fully functioning prototype. The device, a pair of sleek eyeglasses capable of overlaying digital media and transparent AR data onto the accompanying lenses, will be worn by Innovega staff on the floors of CES. But why does one need to slip something over our eyeballs to use the iOptik system?” Read more.
The Customer Who Can’t Buy New Frames (It Ain’t Elton)
“Shopping for eyeglasses recently, I found myself wishing I could play the piano and sing like Elton John. That way I could just buy the entire store and avoid making a decision,” writes Mark Rutledge of the Daily Reflector. “When it comes to eyewear fashion, I am the antithesis of Elton John. Both of us have worn prescription glasses for decades, but I’m still on my second pair of frames. A few years ago, Elton told the BBC his collection of eyeglasses was up to about 250,000 pairs. Clearly, one of us has a problem. I think it’s me. One could easily assume that I have a problem making up my mind. I can almost see the nice lady who recently sold me a new pair of frames nodding her head. The lady helped me back in September, when I had my eyes examined and was given a new prescription…. She is the latest in a long line of eyewear technicians in my life, most of whom have seen me give up and have the lenses replaced in my old frames. With renewed determination, I finally went back to the eyewear store last month.” Read more.
One Direction and Vision Express Produce Eyewear
“One Direction sells a lot of stuff that I buy because I am
a chump a loyal fan. In 2013, their cute faces were printed on perfume boxes, school supplies, and lipstick tubes (all of which I own),” goes the MTV Style post. “Now, though, things are getting a little out of hand. Vision Express, a British eyewear retailer, has teamed up with the band for a line of girls' glasses. They cost a cool $215.” Read more.
Friday, January 3, 2014
Added as UBA Strategic Partner, VSP Reach Expands
United Benefit Advisors (UBA) has added VSP Vision Care (VSP) as a Strategic Partner. Strategic Partners, the highest level of collaboration, offer what UBA calls “exceptional products and make a special commitment to the success of UBA and its partnership.” The benefits are twofold: The Strategic Partner garners exposure and an expanded book of business through UBA Partners, while the UBA Partnership and its clientele gain access to high-quality products. VSP is the largest not-for-profit vision benefits and services company in the United States with 60 million members and a network of 30,000 eye doctors. Read more.
New Randy Jackson Sunglasses from Zyloware
“Zyloware Eyewear releases new Randy Jackson Sun for January 2014,” notes Midwest Lens. “Incorporating the on-trend, stylish features from Randy Jackson’s bold collections, Zyloware’s designers have created fashionable, trendy sunwear for a wide array of men.” Read more.
New Safety Eyewear from Honeywell
“Honeywell Safety Products has launched the new North brand GX-8 series ofsafety eyewear,” according to the post on Safety Online. “The semi-frameless style features sleek, nickel-free, brushed steel frames for a sophisticated look, and 8-base wraparound lenses for optimum coverage and protection. Available in five lens tints and with optional Fog-Ban coating, the GX-8 delivers superior versatility to protect workers’ eyes in nearly any application.” Read more.
New Eyewear from Modo
“MODO is making waves in the optics industry with an innovative approach to sartorial elegance. The Fall/Winter 2013 MODO collection introduces two revolutionary concepts in eyewear design that show an attention to stylistic detail and functionality. The collection consists of nine handmade Japanese acetate styles and six new titanium / acetate combination frames,” reports Midwest Lens. “The Fall/Winter 2013 MODO acetate frames have an innovative hinge that is both aesthetically refined and functional. The construction of the metal-on-metal hinge, which is a hinge where both the frame front and end piece are covered in metal, provide a completely new style detail in the eyewear industry.” Read more.
Wednesday, January 1, 2014
Giving Sight Gets $100K from CooperVision and Its Employees
CooperVision, Inc., has donated $100,000 to Optometry Giving Sight in support of the 2013 World Sight Day Challenge. Employees from more than 30 locations participated in a global fundraising campaign. They also raise fund by organizing local activities. The Cooper Companies, the parent company of CooperVision, matched employee donations. Read more.
Corneal Reflections in Photos to Solve Crimes? Study Says Yes
“All in the eyes: corneal reflections in photos can help solve crimes,” goes the headline for a Medical News Today post. “The eyes are not just the mirror of the soul, they also mirror the world around us. Now, a UK team has found that today's high-resolution digital images are now so detailed, they can enlarge the eyes in people's photos and retrieve images of out-of-shot bystanders reflected on their corneas….In the past it would be reasonable to assume if you were the one wielding the camera, then you would not be in the picture. But a new study published in the journal PLOS ONE is now turning this assumption on its head.” Read more.
FL LensCrafters Loses $580,000 in Sunglasses to Thieves
“A shady theft ring that targeted eyeglass retailer giant LensCrafters made at least $580,000 from illegal sunglass sales on eBay within 13 months, authorities said,” says the Sun-Sentinel. “Officials said the group of thieves — most of them from South Florida — hit LensCrafters across the state with distraction thefts, pocketing pricey sunglasses valued as high as $1,000 each. They have conducted at least eight heists in Broward, Palm Beach and Miami-Dade counties and in Central Florida. The first store to be hit was in Boynton Beach on Nov. 18, 2012.” Read more.
Google Inviting People to Buy Its AR Eyewear
“Google on Tuesday began sending out invitations to purchase its $1,500 Glass wearable device to users of its All Access music subscription service,” reports the Los Angeles Times. “The invitations are Google's latest effort to expand its program of early users of Glass, its high-tech eyewear device. Glass is worn like a pair of glasses, and connects to users' smartphones to relay messages and make phone calls. The device is also capable of shooting photos and video as well as running smartphone-like apps that are called ‘Glassware.’ Google sent out the first invitations for Glass in early 2013, and since then the company has slowly been expanding the number of users who can purchase the gadget.” Read more.