New Eyewear from Tommy Hilfiger

The Tommy Hilfiger Group has introduced its Fall/Winter 2014 eyewear collection, manufactured by Safilo Group S.p.A. The new collection of sunglasses and optical frames for men and women features eclectic details that reportedly fuse functionality, comfort, versatility and style. An innovative combination of acetates introduces new brushed effects, color contrasts, graphic outlines and chromatic color blocking. The collection, available in Fall 2014, reflects the relaxed vibe, youthful spirit and irreverent attitude at the core of Tommy Hilfiger’s brand identity. Read more.

Hilfiger and Safilo Tie Knot Again

Safilo Group and the Tommy Hilfiger Group renewed their global eyewear licensing agreement for the exclusive design, development, production and distribution of the Tommy Hilfiger ophthalmic and sunglass collections. The agreement will run until December 31, 2020, with an optional five-year extension thereafter.

New Eyewear from Safilo's Hilfiger Collection

"The Tommy Hilfiger Group introduces their Fall/Winter 2014 eyewear collection, manufactured by Safilo Group S.p.A.," says Midwest Lens. "The new collection of optical frames for men features eclectic details that fuse functionality, comfort, versatility and style. An innovative combination of acetates introduces new brushed effects, color contrasts, graphic outlines and chromatic color blocking. The collection, available in Fall 2014, reflects the relaxed vibe, youthful spirit and irreverent attitude at the core of Tommy Hilfiger’s brand identity." Read more.

New Eyewear from Tommy Hilfiger

"The Tommy Hilfiger Group is pleased to announce the launch of the True to the Blue eyewear capsule collection complementing Tommy Hilfiger’s Spring 2014 True to the Blue sportswear collection. True to the Blue celebrates the everlasting impact of denim, chambray and indigo, and the role these materials and colors have played as part of Tommy Hilfiger’s heritage. With a history of individuality, freedom and youthful irreverence, these fabrics have become synonymous with the American lifestyle and are globally recognized as style essentials," according to Midwest Lens. "The True to the Blue collections honor the enduring influence and evolution of denim, chambray and indigo in Tommy Hilfiger’s collections, from when he founded the brand in 1985 until today. Hilfiger’s design philosophy has always celebrated a re-imagination of the classics by reinventing wardrobe staples with a modern twist. Denim, chambray and indigo represent the ease of American style, inspiring a dedicated eyewear collection for Spring 2014." Read more.

And More New Eyewear from Safilo

Gucci Capsule Collection: Gucci presents its new sunglasses for women and men that has lightweight construction. The lenses fully stand out with their shades, while the slim steel frame subtly underlines the shape. The new eyewear capsule collection includes four sophisticated shapes, enhanced by exotic colours and graphic lines. Read more.

Gucci for Men: Gucci's new men’s sunglasses and optical frame collection are a blend of classic allure, with their polarized lenses, easy-to-wear square-shaped silhouette and use of lightweight carbon fiber temples with rubber tips on the end of the temples. They come with the Gucci logo on the lenses and on the temples, the web green-red-green stripe and the Diamante pattern on the inside of the temples. Read more.

Tommy Hilfiger: The Tommy Hilfiger Group has introduced a new collection of men’s and women’s sunglasses and optical frames featuring lively color combinations and sophisticated details in the usually Hilfiger preppy style. Read more.

New Eyewear Collections from Safilo

Alexander McQueen has launched its Fall/Winter 2013-2014 eyewear collection with three key new styles. The collection reinterprets the signature detailing of the accessories in a unique way; from the cascade of metal studs to the distinctive detailing of the “Heroine” bag. Read more.

Safilo describes its Max & Co. new line as bold, edgy nuances – highlighted by colour blocking, shaded dégradé effects, exclusive graphic patterns and unexpected colour combinations. A company spokesperson adds that the collection is an inspiring blend of contemporary creativity and a touch of pop, which adds a playful, vibrant twist to these sunglasses and optical frames which emphasize the personality of whoever wears them. Then there's the MaxMara eyewear collection, which the spokesperson writes, "showcases elegant and refined sunglasses and optical frames. Precious details, reminiscent of the House’s iconic accessories, give an aura of sophistication to the new models, for a truly timeless style." Read more.

The new Autumn/Winter 2013/2014 Boss Orange eyewear collection showcases sunglasses and optical frames with a supposedly urban spirit and a fresh twist. Bright, lively colors and innovative materials give a unique touch to the new models, offering a truly contemporary look.  Read more. Least we not forget, there's also the Autumn/Winter 2013/2014 Boss Eyewear collection showcases sunglasses and optical frames with clean lines and precious detailing which express a unique, sophisticated and understated style.

The new Jimmy Choo eyewear collection celebrates the brand’s luxury spirit, with its contemporary and sophisticated sunglasses and optical frames.

The Tommy Hilfiger Group has  introduced its new eyewear collection of men’s and women’s sunglasses and optical frames. It is said to feature classic designs, reinterpreted with a retro flair, in easy-to-wear shapes that reflect the Tommy Hilfiger brand’s classic American cool style. Read more.

The Marc by Marc Jacobs new collection draws inspiration from the bold aesthetic of 1930s and 1940s Hollywood. The new sunglasses and optical frames have chic silhouettes, refined details and rich colors, underlining a vision of classic sophistication. That's followed by the Marc Jacobs collection, described as an inspiring take on glamour of old Hollywood. Therefore, the new models feature classic shapes and luxurious details, evoking a refined elegance. Read more.

The new Oxydo collection has new styling for its sunglasses and optical frames. The simple detailing and a definite colour palette characterize the new models: eminent black, remarkable Havana, nude tone, and cobalt blue are not just shades of color. Four colors reportedly reflects the brand’s minimalist, contemporary spirit. Read more.


"A perfect combination of materials and colors," so writes the Safilo spokesperson to describe the Carrera 82 unisex sunglasses. They reportedly

have slim profiles and an oversize teardrop silhouette inspired by the brand’s iconic models that made history, reinterpreted with a contemporary twist. The large front in Optyl is matched with slim ruthenium temples of black or mud, brown or ivory with gold temples, orange or grey with black temples and Havana with dark green temples. The models also come with such Carrera details as a silk-screen logo on the temples and on the upper front metal profile. Read more.

Another New from Tommy Hilfiger

The Tommy Hilfiger Group has launched its men’s and women’s Surf Shack eyewear collection. The new eyewear styles are part of the Summer 2013 Surf Shack collection, a limited-edition capsule collection of apparel and accessories designed to celebrate the après-surf lifestyle. Amongst the eyewear collection’s statement pieces are a selection of bright, bold and versatile sunglasses that capture a relaxed surfing vibe and Tommy Hilfiger’s signature classic, American, cool aesthetic. Read more.

New from Tommy Hilfiger

The Tommy Hilfiger Group has introduced the 2013 eyewear collection, manufactured by Safilo. The collection features classic inspirations and easy-to-wear shapes in combinations of red, white and blue, reflecting Hilfiger’s iconic color palette, and the brand’s classic American style. The collection inspired the global advertising campaign “le vöyãgeseafãr-iüs.” Featuring The Hilfigers, it takes the group on the high seas. Read more.

New Kids Line from Hilfiger

The Tommy Hilfiger Group has introduced its new sunglass and optical frame models for kids. The new junior models, designed for children 8 to 12 years old, draw inspiration from Tommy Hilfiger’s classic, American, cool lifestyle with a youthful, creative twist. Read more.

New from Tommy Hilfiger

The Tommy Hilfiger Group, produced by Safilo, has introduced its first ever folding sunglasses. The addition features edgy styles and colour-blocked combinations that reflect the Tommy Hilfiger brand’s signature look. That's the word from a Safilo spokesperson. Featuring an ‘80s-inspired shape, the design incorporates hinges on the front frame and temples that allow for the sunglasses to fold into a compact size. The innovative design gives the ideal combination of function and style. The model comes in a range of colour combinations, such as orange frames with blue/gray temples and blue lenses, crystal frames with blue/white temples and purple lenses, turquoise frames with yellow/orange temples and blue lenses, as well as classic gloss black with gray lenses. The sunglasses play with preppy details and fresh colorways to create the perfect style for spring and summer. Read more.

New Sunglasses from Hilfiger

The Tommy Hilfiger Group introduced the “Preppy Denim” sunglass collection for Spring/Summer 2013. The unisex model draws inspiration from the Tommy Hilfiger brand’s classic, American, cool lifestyle with a modern, preppy twist. The line is produced by Safilo. Featuring temples bearing the Tommy Hilfiger logo, the iconic square-shaped model comes in colours such as transparent blue/white with blue denim and brown lenses, gloss black with blue denim and gray lenses, and dark Havana with canvas denim and brown lenses. The new collection has a preppy look, youthful attitude and timeless style. Read more.

Tommy Hilfiger Fall/Winter 2012

The Tommy Hilfiger Group has updated its TH 1985 sunglass and optical frame model. This collection of men’s, women’s and children’s sunglasses and optical frames features styles in combinations of red and blue that reflect Tommy Hilfiger’s iconic color palette, and the brand’s classic, American, cool style. The collection draws inspiration from the iconic TH 1985 model created in 2010 to celebrate Tommy Hilfiger’s 25th Anniversary. Featuring a versatile, 80s-inpsired shape and temples bearing the Hilfiger logo, the iconic square-shaped model is now available in new sizes to ensure a preppy look, youthful attitude and timeless style for the whole family.

Hilfiger Releases Children's Line

The Tommy Hilfiger Group has announced "the addition of children’s sunglasses and optical frames to the Tommy Hilfiger eyewear collection," according to a Midwest Lens post. "The junior frames are inspired by the brand’s classic American cool heritage. Targeted to 8 to 12 year-olds, the Tommy Hilfiger children’s eyewear collection meets the needs of young customers, ensuring functionality, comfort and protection for the eyes."Read more.

New Hilfiger Promise Collection for the Millennium Villages Project

"Tom Cruise should ditch his Ray-Bans for sunnies that do more than keep out the glare. After all, his missus is the international brand ambassador for Tommy Hilfiger’s “The Promise Collection,” a range of clothing and accessories that supports efforts to halve extreme poverty by 2015," according to Ecouterre. "Together with eyewear manufacturer Safilo, the brand is releasing a limited selection of sunglasses with the same bold, African-inspired motifs. And like the original Promise line, all proceeds from the sale of the eyewear will benefit the Millennium Villages Project, an initiative that provides the means and resources to create self-sufficient—and self-sustaining—communities." Read more.

Hilfiger's New Sunwear Line Donates to the Millennium Promise

The Promise Collection of Tommy Hilfiger Eyewear will benefit the Millennium Promise. Katie Holmes, Tommy Hilfiger’s international brand ambassador for The Promise Collection, is supporting Millennium Promise and their efforts to raise awareness for the plight of African communities living in extreme poverty, and the substantive changes being implemented by Millennium Promise to provide these communities with a sustainable future. The Promise Collection of Tommy Hilfiger eyewear features two classic styles with African prints, colors and natural wooden effects. All proceeds from the sale of the collection will go towards the Millennium Villages Project. Read more.

Tommy Hilfiger Adds Children's Line

The Tommy Hilfiger Group is adding a line of children’s sunglasses and optical frames. The junior frames are inspired by the brand’s classic American cool heritage. Targeted to 8- to 12-year-olds, the Tommy Hilfiger children’s eyewear collection meets the needs of young customers, ensuring functionality, comfort and protection for the eyes. Read more.