NASCAR superstar Danica Patrick will promote Sequential Brands' eyewear brand REVO, according to a
company spokesperson. Patrick, one of the most recognizable athletes in the world, drives the No. 10 GoDaddy Chevrolet in the NASCAR Sprint Cup Series. Danica will wear REVO both on and off the track and will be involved in the product development process for the 2014 collection. In addition, she will be featured in the Spring 2014 advertising and marketing campaign, and featured throughout REVO's social media platforms.
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