Competition from online eyewear retailers is taking on a new tactic that could influence patients of traditional opticians. For example, Eyewear Pros has formed a partnership with New Eyes For The Needy – glasses for those in need. This arrangement will allow consumers to help out those in need of better sight when they purchase eyewear from the online retailer. Here is how it works: Eyewear Pros will donate $5 to New Eyes for each pair of designer eyeglasses or sunglasses purchased. In addition, New Eyes will also gladly accept any used prescription or designer glasses or sunglasses. Read more.
It might be time to consider new promotions that keep you competitive, such as donations to the Lions Club.
No comments:
Post a Comment