Sunday, October 21, 2012

New Online Eyewear Company Using Buy-One-Give-One Formula

When Azim Karedia and Mohsin Momin launched the online eyewear company, they centered their startup around restoring vision of people in need, using the buy one, give one formula. For every pair of sunglasses or eyeglasses sold, Benji Frank donates a pair of eyeglasses or intraocular lenses (IOLs). They also wanted to produce frames made of the highest quality and sell them at an affordable price. The result: vintage-inspired eyewear that's made of the finest acetate, created in fashionable colors, assembled with rugged, custom hinges but sell for only $100 a pair. What's more, each frame includes prescription lenses with scratch-resistant and anti-refection coatings or polarized Carl Zeiss Vision lenses, as well as free shipping and free returns. Read more at Benji Frank .

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