How did the Mitt Romney's firm help to "transform" a struggling contact lens company? The story about the candidate for the Republican Presidential nominee on NPR, which involves Michael Jackson (a little bit), offers an insight. It starts:
"Wesley Jessen had a valuable patent for color contacts. Michael Jackson wore Wesley Jessen color contacts in the Thriller video. But the color contact lenses they made were the kind that you kept for a year. When disposable lenses got popular, Wesley Jessen couldn't keep up."Read more.
No comments:
Post a Comment