Saturday, September 24, 2011

Investors Give Warby Parker $12 Million

"Investors believe that Warby Parker‘s future is so bright that it needs to wear shades–stylish, affordable shades," says WallStreet Journal.

Warby Parker’s founders, clockwise from top left: Neil Blumenthal, Andrew Hunt, David Gilboa and Jeffrey Raider

"Compare that to retail prices that range into the hundreds. Launched online early last year from scratch, Warby Parker leverages e-commerce to eliminate much of the overhead involved in operating a brick-and-mortar retail store and passes those savings on to customers....Keen on the model, investors have just placed $12 million in Series A capital for the company in a round led by hedge fund Tiger Global, with participation from Menlo Ventures’ Talent Fund and previous investors First Round Capital, Lerer Ventures and Thrive Capital. The company previously raised $1.5 million." Read more.

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