Eyewear Seen as a Medical Necessity by Consumers

"As the economy continues to struggle and disposable income remains limited, consumers are now more likely to consider eyewear as a medical necessity in order to justify their purchasing decision,:" according to a post no VisionMonday. "A recent study by The Vision Council indicates that a large majority of eyeglass users/buyers (83 percent to 87 percent) view eyeglasses primarily as a medical necessity while a slightly smaller majority of sunglass wearers (75 percent to 82 percent) see plano sunglasses as a medical necessity." Read more.