Saturday, July 18, 2015
Kering Launches Eyewear Line
Midwest Lens. "The new entity, which is part of the Kering Group, was established in 2014 with the purpose of creating a dedicated eyewear company pooling expertise in design, marketing, production and distribution for the majority of the Group’s brands and becoming the world leader in luxury and high-end Eyewear. The goal of Kering Eyewear is to integrate one of the fastest growing categories within accessories in order to better support the expansion of the Group’s brands in the Eyewear sector, helping them to exploit their full potential. The eyewear collections are now designed and developed in-house and in collaboration with the creative teams of the Kering brands, and with the same attention to craftsmanship and detail as in all other product categories." Read more.