Thursday, August 23, 2012

Dita Releases Fall Line

"If you don’t have a pair of go-to shades, or maybe just want to broaden your style options, you should check out luxury sunglasses by Dita Eyewear. Based out of Los Angeles, the company was founded by two childhood friends back in 1996. The Fall 2012 collection presents a range of eyewear with vintage appeal for a unique look," writes Midwest Lens. "Jeff Solorio and John Juniper are the lifelong friends and cofounders behind Dita Eyewear. They created the company to make their vision of vintage-inspired accessories a reality. Today, the company features eyewear motivated by frames from the ‘50s through the ‘80s. To make sure the focus of the brand remains on the quality of the glasses and not its label, the company’s logo details are intentionally subtle. An alternative to designer label eyewear, Dita’s frames themselves define the look, not an oversized emblem." Read more.

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