Despite growing competition and a more frugal consumer base, eyewear
retailers can look forward to five more years of growth. The aging US
population will continue to drive demand for prescription eyewear,
especially as consumers remain in the workforce longer. Another benefit
to eyewear retailers will be the healthcare reform bill, which will give
more people access to vision care, boosting demand. To ward off competition from online and discount retailers, operators will increasingly offer eye exams given by in-house optometrists. Read more.
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