Wednesday, April 13, 2016

Nike Introduces New Line of Running Eyewear

Nike Vision's Spring 2016 Running Collection has five new styles. Designed specifically for runners, the Spring 2016 assortment is a collaboration among Nike Vision,  Zeiss, and VSP Global's lab The Shop. The new construction method is said to seamlessly fuse the lens material with the frame to increase coverage and offer eyewear that is lighter than the average performance product on the market today. To bring this revolutionary collection to life, Nike Vision partnered with industry leader ZEISS to work outside the constraints of traditional eyewear manufacturing. The Nike + ZEISS partnership started from scratch to manufacture a new lens from a custom mold. Once developed, the mold was refined using ultra-precise machinery with diamond-polishing technology to polish the complex lens shape down to the nanometer, according to the company website. The end result is a lightweight, state-of-the-art lens that maximizes coverage and provides optimum clarity to allow athletes to perform at the highest level. Read more.

No comments:

Post a Comment