Friday, January 9, 2015

New Sunglasses and Eyewear from Ray-Ban

"In this season, Ray-Ban continues its research into the possibilities offered by the new technologies. In particular, Liteforce – a material used in the aerospace industry – has a major role in two new sport styles in the sun segment, and in a mini collection in the optical segment: Ray-Ban uses this ultra-light, highly durable material to produce extremely lightweight and long-lasting models." So goes a post from Midwest Lens. "The Light Ray technology, based on a titanium alloy and a patented screwless, weldless hinge, has been advanced into Light Ray 2.0, featuring an innovative mix of nylon and Light Ray. As epitomes of design, both the Wayfarer and the Aviator were the ground breakers of this new combination of innovation and style. But it is the Wayfarer that claims the role as the icon of spring-summer 2015: offered in denim, and leather, as well as Liteforce in the optical version, or in a new premium acetate with an original fleck effect, the model demonstrates its ability to meet any challenge and to maintain its cachet across materials and new technologies." Read more.

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