Friday, December 13, 2013

Overstock Jumps into Rx Eyewear with Coastal

Your customers now can buy prescription brand-name eyewear and sunglasses on Overstock.com. Once they select a frame, they use a three-step tool to enter prescriptions, choose lens types, and select lens options. The eyeglass component of the site is made possible through its optical partner Canadian-based Coastal.com. Shipping is free for orders of $50 or more. Shipping on orders less than $50 is only $2.95. Overstock also offers customer-loyalty programs. Read more.

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