Saturday, December 27, 2014

Optical Retailer Names 80 Stores “Helen Keller”

In an effort to sound chic and American, Chinese retailers have adopted odd names, according to a New York Times post:

Helen Keller, named for the deaf-blind American humanitarian, offers trendy sunglasses and classic spectacles at over 80 stores, with the motto “you see the world, the world sees you.” Read more.

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