Willow Smith Models for Chanel Eyewear

"She’s a steady part of the Chanel family and is featured front and center in the brand’s latest eyewear ads. Long-time Chanel muses Kristen Stewart and Gisele Bündchen had to sit this one out, as Chanel Creative Director Karl Lagerfeld photographed his most recent muse, Willow Smith, for the house’s fall/winter ad," goes the Forbes post. "The campaign marks a first for the 15-year-old daughter of Will Smith and Jada Pinkett Smith. Willow’s Chanel campaign debut was announced earlier this year in March, following Chanel’s fall/winter 2016 fashion show at Paris fashion week." Read more.

Cara Delevingne Stars in Chanel Film

Karl Lagerfeld filmed actress Cara Delevingne modeling Chanel's new line of sunglasses in the above film, reports the Prusuitist. Read more.

Lily-Rose Depp New Ambassador for Chanel

"In 2015 Lily-Rose Depp attended Chanel runway shows, then modeled in Chanel runway shows, landed her first editorial spread and is starring in her first major film. And as if that wasn’t enough to solidify her title as the most impressive 16-year-old on the planet, she just landed her very first Chanel ad campaign, joining the brand as their latest ambassador," gushes People Style Watch. "And (no surprise) she’s already a total pro. For her first role for the house, Depp’s fronting the Pearl eyewear collection, which includes staring in gorgeous editorial photos (shot by the brand’s creative director, Karl Lagerfeld) and an accompanying video (be advised: her Blue Steel is exceptionally fierce). She wears an adorable metallic-finished scalloped button-down and a pair of the pearl-adorned pink round-frame sunnies." Read more.

Kendall Jenner Stars in New Lagerfeld Campaign

"The latest act at total domination of the fashion world, Kendall Jenner stars in Karl Lagerfeld’s eyewear campaign. The first sneak peak is here, and it is obviously all kinds of chic. But when Karl and Kendall combine, it’s hard to expect anything less," according to Bustle. "Karl Lagerfeld posted a short video on his Instagram on Monday, giving us a preview of the making of his new eyewear campaign, starring Jenner and French model Baptiste Giabiconi. The full video, which is available on Karl.com, shows the two posing in oversized sunnies, army green shades, and coquettish reading glasses, while Lagerfeld shoots from behind his camera lens. And Karl also gives us some insight as to why the 19-year-old has experienced such widespread modeling success. He says, '[Kendall is] great and modern, and the girl of the moment.' Well, there’s no arguing that one." Read more.

New Eyewear from Karl Lagerfeld

“The Karl Lagerfeld Spring 2014 Eyewear Collection is comprised of sleek, runway inspired styles. High end and high quality, subtle metal accents and temple details are fresh on classic silhouettes and cool, neutral color ways. Fashion meets function in trendy and architectural styles.” That’s the word from Midwest Lens. Read more.

Lagerfeld & Elkann Team Up

“Karl Lagerfeld, who frequently sports sunglasses with velvety frames by Italia Independent, is now really seeing eye-to-eye with Italia founder Lapo Elkann,” reports Women’s Wear Daily. “The two men are to collaborate on a capsule collection of sunglasses and optical frames, WWD has learned. Marchon, Lagerfeld’s eyewear licensee since 2008, and Italia Independent Group are to unveil today a two-year agreement that starts in October.” Read more.

New Promo Video for Lagerfeld Eyewear

“The stunning Dutch model renowned for her androgynous style [Saskia de Brauw] and famous Spanish model Jon Kortajarena were chosen for the new Karl Lagerfeld eyewear campaign,” reports Yahoo! OMG! South Africa. “This 10-second teaser reveals a few creations from the new eyewear collection…. Both models have already featured in spring/summer 2013 Karl Lagerfeld campaigns.” Read more.

Lagerfeld Shots Laetitia Casta for Chanel Eyewear

FashionGoneRouge reports that “Laetitia Casta looks futuristic in the spring 2013 eyewear campaign from Chanel. The French model and actress was photographed by the label’s Creative Director Karl Lagerfeld in a series of black and white images featuring transparent hats and floral accessories.” Read more.

New Lagerfeld Line

"The Karl Lagerfeld Fall/Winter 2011 debuts an assertive eyewear collection for men and women this season," according to a MidwestLens post. "Shapes from the women’s sun wear collection are vintage inspired and amplified by use of colors – dark hues that graduate to light and then are infused with a contrasting color burst or rich tortoise shells and horns. The Karl Lagerfeld logo placements are strategic. Sleek metal begins at end pieces and is then punctuated with the “KL” initials mid temple. The men’s collection showcases retro shapes with modern color gradients and the “K” temple exemplifies skilled craftsmanship. Intricate hinges seen throughout collections are incorporated at end pieces, including an industrial interlocking hinge." Read more.

Chanel Goes with Schiffer

"Claudia Schiffer has long been the muse of Karl Lagerfeld, so it was unsurprising when he chose her to front his Chanel autumn/winter 2011-12 eyewear collection," says Vogue. "We took an exclusive look behind the scenes to see the German model in action as the face of the brand with which she is most associated." Read more.