"Charmant USA...has announced the 'Fall in Love with Elle, Fall in Love with NYC' point-based campaign, says Eye Surf. "The Fall in Love campaign—which will run from August 1 through October 31, 2012—is
a multi-tiered sales-driven contest to motivate and reward retailers
for purchasing and selling Elle eyewear. Registered retailers will earn
one point for every Elle frame purchased during the contest time period." Read more.
