New Eyewear from Modern Optical International

"The stage is set for back-to-school 2015 as value eyewear leader Modern Optical International announces the launch of its newly revamped URock Collection," announced Midwest Lens. "Geared exclusively for the male tween thru college crowd, the seven new URock styles offer minimalist designs that balance cool with edge. A masculine color palette along with subtle patterns and matte finishes invite broad appeal to this elusive, style-conscious demographic. Quality materials such as TR90 memory plastic, handmade zyl, and spring hinges support their active lifestyles. Value pricing plus a two-year warranty will earn parents’ stamp of approval. On-trend designs, teen-centric model names, a URock video and updated collection logo all embody the core of this essential eyewear collection. 'Do What Rocks Your World!'" Read more.