New Kenzo Eyewear from L'Amy America

"The Kenzo Eyewear line consists of both ophthalmic and sunwear. Kenzo’s trademark is spontaneity and fun," writes Midwest Lens. "Kenzo has a fresh attitude with respect for the heritage of the brand. Kenzo Eyewear is for the woman or man who’s not afraid of color and prints." Read more.

New Eyewear from Nicole Miller

“L’Amy America is launching four new ophthalmic styles for Fall/Winter 2014 in the Nicole Miller brand. The Nicole Miller eyewear collection reflects the brand’s codes with a strong identity, in keeping with the Nicole Miller style. The collection offers a wide range of rich colors with exquisite detail and on-trend shapes that appeal to the Nicole Miller customer of today,” reports Midwest Lens. “The Nicole Miller Front acetate design was inspired by the Nicole Miller’s N-Star logo. The style is distinguished by a modified raised matte metal N-Star on each side of the modern shaped front coupled with subtle glitter in the acetate material. The raised metal modified N-Star continues on the temples where two variations of the size are in a random pattern accentuated with graduated raised metal dots. Couple with the glitter acetate that continues with a diminishing effect on each temple, the NM Front stands apart. In addition, the N-Star is etched in a repeat pattern on the inside of each temple, and printed on the ends of each temple tip. The three colors: black glitter, purple glitter, and red/blue fade, create a style that symbolizes Nicole Miller’s unique brand DNA. Size 52-17-140.” Read more.

New Eyewear from L'Amy's Columbia Eyewear

L’Amy America’s Columbia Eyewear has launched "four new models for the Fall, with design options in combination metal and stainless steel," writes Midwest Lens. "The new combination models, Jenkins Mountain and Mount Jackson feature stainless steel fronts with H90 injection-molded temple stems. The “Jenkins” frame is a rounded, sport-oval shape and Mount Jackson is a classic aviator sport shape. “Our legendary H90 frame material provides featherweight comfort, is flexible and durable, reacting very well to extreme temperatures. Pairing H90 with stainless fronts together create a frame perfectly suited for outdoor adventure and the urban commute alike,” said Worldwide Business Unit Manager Connie Reiss." Read more.

New Eyewear from L'Amy America

"L’Amy America, a division of global eyewear group TWC- L’Amy, announced the launch of three new ophthalmic styles in the Balmain eyewear collection available now," according to a Midwest Lens post. "The three new ophthalmic styles include one for men and two for women. All three Balmain styles represent the brand with quintessential Balmain design elements such as rivets and metal details coupled with contemporary frame shapes." Read more.

New Columbia Eyewear from L’Amy

“L’Amy America’s Columbia Eyewear, an industry leader in outdoor ophthalmic design, announces the worldwide launch of several new models for the Summer, with design options in stainless steel or titanium,” according to Midwest Lens. “Bitterroot and Brundage are 2 new easy-wearing, traditional rectangles with slight sport attitude made of stainless steel which is durable, and has a soft-brushed finish with subtle two-color temple detail—the ultimate “daily commute” frame for more conservative tastes.” Read more.

New Columbia Sunglasses from L’Amy

“L’Amy America, a division of global eyewear group TWC- L’Amy, announces the worldwide launch of the 2014 Columbia Performance sunglass collection,” says Midwest Lens. “Unveiling are 10 new models with designs specifically targeting the trail and road sport athlete, active women, and children. The new offering exemplifies Columbia’s core values of long-wear comfort and outdoor performance for men and women of all ages, shapes and sizes.” Read more.

New Eyewear from L’Amy’s Nicole Miller

“Following in the footsteps of Nicole Miller’s successful ‘Storm Versailles’ runway presentation for Spring 2014, L’Amy America is launching five ophthalmic and six new sunglass styles for Spring 2014 which reflect Nicole Miller’s spring runway aesthetic.” That’s the word from Midwest Lens. Read more.

New Eyewear from L'Amy America

"L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of two new models in its Columbia Sportswear ophthalmic collection, expanding upon its highly successful Columbia Performance Eyewear series," says Midwest Lens. "The new combination models feature stainless steel fronts with H90™ injected plastic frame injection-molded temple stems." Read more.

New Eyewear from L'Amy's Ann Taylor Line

"L’Amy America will launch Ann Taylor eyewear to optical retailers in the United States and Canada. For the first time, the ready-to-wear ophthalmic frames and sunglasses will be available beyond the brand’s own distribution channels. Sunglasses, which launched last May, were previously only available in Ann Taylor stores and on www.anntaylor.com," according to Midwest Lens. "The full eyewear collection, developed and manufactured in partnership with L’Amy, was designed to complement the modern woman’s chic lifestyle and is a natural extension for the brand as it continues to outfit women head-to-heels for every facet of their busy brilliant lives. Eyewear will come with a white saffiano case embossed with the Ann Taylor logo." Read more.

New Eyewear from L'Amy's Nicole Miller Chambers

"Three raised metal Celtic symbols – a larger one on the side followed by smaller ones on the top and bottom – are the highlight of the Nicole Miller Chambers frame," according to Midwest Lens. "The Celtic theme is an important one in Nicole Miller and the NM Chambers parlays the Celtic obsession brilliantly. Rich acetate colors in a modern rounded shape with keyhole bridge complete this urban style. Three beautiful colors, honey tortoise, wisteria fade and olive complete this style." Read more.

L’Amy and A&A Start Program for Veterans

“L’Amy America and A&A Optical have joined forces to launch a charity program this holiday season that will provide eyewear to veterans in need,” according to Midwest Lens. “For every pair of L’AMY America branded frames (Ann Taylor, Bally Switzerland, Balmain, Columbia, Nicole Miller, Nina Ricci, Sperry Top-Sider, L’AMY Paris, C by L’AMY and Vision’s) and A&A Optical branded frames (Quiksilver, Roxy, Jimmy Crystal New York, Alexander Collection, XXL, Cruz, Jalapenos and Pez) bought by the end-consumer, one pair will be donated to a veteran in need.” Read more.

New from Columbia

"L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of 2 new models, utilizing new and exclusive frame design and material named F90-Ultra Lite Adjustable." So goes the Midwest Lens post. "The new models feature stainless steel frame fronts, combined with F-90 injection-molded temple stems. 'To create our new adjustable temples we started with a metal alloy core, then wrapped it in our exclusive H-90, Hyper-Lite 90, injection-molded material, transforming it into a super-slim, flat profile temple. The F is for flattened, the 90 represents H-90 and the A stands for adjustability—F90A,'” said Worldwide Brand Manager Connie Reiss. “'Despite the metal core, our F90A offers ultra-lite comfort and soft-rubberized surface for long term, secure wear in the outdoors' said Reiss." Read more.

Sales Teams for A&A and L’Amy Rep Each Other’s Lines

“Starting this month, the A&A Optical sales team will represent, throughout the U.S. to all independent accounts, the new Ann Taylor ophthalmic/sun and Sperry Top-Sider ophthalmic/sun collections, both of which are brands under worldwide license to L’Amy America. Subsequent customer service support, invoicing, and shipping for those two branded collections will be handled by L’Amy America,” according to a Vision Monday post. “In turn, L’Amy America has started to introduce brands within the portfolio of A&A Optical to many new accounts both in the U.S. and abroad.” Read more.

New from Columbia Eyewear

Midwest Lens writes that “L’Amy America, a division of global eyewear group TWC-L’Amy, announces the worldwide launch of 17 new models from the Columbia Eliminator polarized collection. With legendary features such as ‘H90’ featherweight frame technology and Eliminator lenses that block 99.99% of reflected glare, the new collection exemplifies Columbia’s core values of outdoor, long-wear comfort and performance for men and women.” Read more.

New from Nicole Miller

“The four models take their cue from Nicole Miller’s Celtic theme, a theme which plays an important role in the Nicole Miller collection, and is a theme that is turned to for inspiration in the jewelry collection and in subtle elements on Nicole Miller’s accessory collections,” writes Midwest Lens. “The Celtic theme was an early obsession and appears as a signature detail on Nicole Miller’s fragrance, a bottle marked by its stunning elegance. Celtic elements are woven in the temple of the eyewear, from a subtle Celtic cross to a modern interpretation of the ancient symbol.” Read more.

New from L'Amy America

"L’Amy America is launching two new ophthalmic styles for Spring 2013 in the Nicole Miller brand," reports Midwest Lens. "Both models, the NM Barrow and NM Baxter, continue to reflect the Nicole Miller brand’s codes with a strong identity, in keeping with the Nicole Miller style. The bike theme, so prevalent in Nicole Miller’s ready-to-wear collection and accessories, is exemplified in the Nicole Miller Barrow frame. The bike plate and lock is beautifully interpreted in an open work double U accented with 3 crystals and four rivets on the plate for a tough-feminine flair. The textured acetate temples invoke Nicole Miller’s renown for patterns, and is modern in design. The Nicole Miller Barrow comes in three color: matte black/black, matte chocolate brown/bown, and matte eggplant/purple." Read more.

L'Amy's Charity Oriented Promotion

"L’Amy America announces a special charity program on behalf of the company and their customers. Entitled “Give the Gift of Sight, TODAY.” the program allows eye care professionals to participate in donating to those in need. From now through December 31st, for every Nicole Miller, Columbia, Nina Ricci, L’Amy Paris, Vision’s and C by L’Amy frame sold, one frame will be donated to charity on behalf of the company’s participating customers," according to Eye Surf. "Frames will be given to a number of highly respected charities such as Lions Club International, New Eyes for the Needy, Volunteer Optometric Services for Humanity (VOSH) and Eyewear for Kids. Each of these hard working organizations is renowned for its service and dedication to giving the gift of vision around the world." Read more.