New Eyewear from Guess

“Guess Eyewear presents a new optical collection for men and women this January, drawing inspiration from runway trends and timeless vintage styles with chic metal accents and structured silhouettes. The Spring 2014 collection features a new mix of designs that coordinate perfectly with the adventurous lifestyle of today’s Guess guy and girl, including seven new women’s styles and five new men’s styles.” That’s the word from Midwest Lens. “A chain link design provides a shiny metallic accent to the sleek handcrafted temples of GU 2406 and GU 2407. The triple laminate colorations of this duo are offered in pops of fun contrasting colors, including red/pink, brown/blue and blue/green. The rich color tones continue into the fronts of GU 2406, a modified rectangle and oval front shape of GU 2407, both handcrafted in acetate. The chic design of the duo’s temple treatment compliments the Guess girl’s expressive accessory collection.” Read more.

Guess Eyewear Partners with Susan G. Komen

“Guess Eyewear is proud to announce its first ever partnership with Susan G. Komen, unveiling a limited edition collection of women’s frames to support Komen’s mission to save lives and end breast cancer forever,” says Midwest Lens. “During this promotion ending July 31, 2014, $5.00 will be donated by Viva International Group to Komen in connection with the sale of each specially marked GUESS sunglasses or optical frame, with a collective guaranteed minimum donation of $25,000 to support innovative breast cancer research and global programs. Each pair will also come with a custom collaboration case, box, lens cloth, and pamphlet detailing the partnership.” Read more.

New from Guess Eyewear

"This summer, GUESS Eyewear brings modern styling to the women’s and men’s optical collections. Defined by cool details encased in translucent color and sleek metal, the summer collections bring a new contemporary chic to optical designs for the fashionable GUESS guy and girl," reports Midwest Lens. "The GUESS girl plays with subtle color pops this summer as transparent color reveals an edgy chain link wire core on the temples that makes for a clean sharp look with a playful surprise. The GU 2372, GU 2373, and GU 2374 feature contemporary shapes of acetate and stainless steel with triple layer translucent acetate temples for a fiercely stylish finish. An array of multi-color combinations including black, crystal, brown, purple, and rose provide either a more vibrant or slightly subdued feel to the GUESS girl’s look." Read more.

Guess Sunwear Comes with Free Music Downloads

"A great pair of shades, the perfect songs on your playlist, the sun and sand – now that sounds like a great setup for a fantastic summer day! I’m excited to share with that Guess Eyewear and Universal Music Group have teamed up to launch their first ever Shades of Summer Playlist." That's the ModOration post. Read more.