“Match Eyewear’s introduction of Danny Gokey Sun…was not only the debut of a new collection but also a new target audience for the brand – the sun wear line is designed for both men and women,” notes Midwest Lens. “Though originally launched as a men’s collection, the Danny Gokey ophthalmic models have always had a strong female following. Credit the contemporary retro styling, the continued popularity of Geek Chic, or the huge female following of the American Idol finalist, but the collection has always had a unisex appeal. In fact, the ophthalmic collection has recently been extended to include ladies’ styles.” Read more.
