Cate Blanchett Named Silouette's Eyewear Ambassador

"Following in the footsteps of a list of iconic actressess, Cate Blanchett has struck a surprise partnership by signing on as the ambassador for an eyewear brand," reports Sydney's The Telegraph. "The company unveiled new poster images by legendary photographer Peter Lindburgh for Silouette. Looking ice cool and glamorous in the photos, Blanchett cuts a chic silhouette in frameless spectacles from the brand's new Icon for an Icon campaign, called Titan Minimal Art. Silouette approached Blanchett believing she represented their brand perfectly and would help it reposition itself as "elegant, sophitiocated, subtle." Read more.

iPhone/iPad App for Silouette Eyewear

Have you ever wondered what you would look like wearing a new model of eyewear? The Silhouette iMirror , an app for the iPhone4 and iPad2, reportedly answers that question. App users can watch themselves move around freely like in a real mirror, wearing any pair of the famous sunglasses in the Silhouette collection. Read more.