New Badgley Mischka Eyewear from McGee Group

Here's the start of the Midwest Lens post about the new eyewear from Badgley Mischka: "Introducing the 2015 Badgley Mischka men’s optical collection. Exquisite attention to detail is directly translated through optical styles, while featuring only the highest quality products and design elements." Read more.

New Vera Bradley Eyewear from McGee

"The McGee Group’s annual Vera Bradley Breast Cancer Awareness collection makes a splash with six ophthalmic and three sun styles," writes Midwest Lens. "Katalina Pink is the newest color to raise awareness for the Vera Bradley Foundation for Breast Cancer. Katalina Pink features stylized florals in sweet pinks and rich cream that are reminiscent of lace over a subtle camouflage pattern in tonal blues that create an optimistic energy, symbolizing the fight that is so close to the hearts of the McGee Group family. The 2015 Breast Cancer Awareness collection features five ladies optical frames perfect for any style." Read more.

New Ducks Unlimited Eyewear from the McGee Group

"Ducks Unlimited is committed to conservation and authentic outdoor style," according to Midwest Lens. "The premier collection from the McGee Group offers stylish, comfortable and durable optical and sport frames to suit any outdoor enthusiast." Read more.

New from XOXO

“Blending timeless looks with the season’s most current trends, the XOXO Eyewear collection feature fashionable frames that transition from day to night. Available in three colors, Aspire combines a sexy feminine eyeshape and intense colors for a bold look,” says Midwest Lens. “Aspire combines bright colors and modern animal prints into a sexy chic frame with a rounded angular eyeshape. The front features a punch of the printed acetate with a modified snake skin design on colorful temples. Aspire is available in Red Black, Blue Black and Brown. Visit our website, www.mcgeegroup.com, to view the entire collection.” Read more.

New from McGee’s Breast Cancer Awareness Collection

“The McGee Group is expanding the annual Breast Cancer Awareness collection to include Ladies, Girlfriends and Kids frames in Ribbons, Vera Bradley’s newest Breast Cancer Awareness color,” reports Midwest Lens. “The McGee Group has partnered with the Vera Bradley Foundation for Breast Cancer since 2006, donating a portion of the proceeds of all Vera Bradley eyewear to the Foundation. Vanessa, Pam, Jasmine, Darby, Winnie and Dawn highlight the fight to end breast cancer that is close to the hearts of the McGee Group and Vera Bradley.” Read more.

New from Orvis

“Orvis eyewear combines authentic style, craftsmanship and quality to capture the spirit of Orvis’ storied outdoor tradition,” says Midwest Lens. “The latest additions to the Orvis eyewear collection combine quality and comfort for the professional, mature man who respects tradition. Offering two distinct looks, Sawnee and Kennesaw feature masculine design elements that will fit an outdoor lifestyle.” Read more.

New from the McGee Group

“Badgley Mischka offers elegant style that caters to a young, modern, couture customer, without forsaking women of any age. The McGee Group is thrilled to translate the glamour of old Hollywood into fashionable eyewear, with the highest quality products and design elements,” says Midwest Lens . “Featuring the latest in design techniques, the Badgley Mischka eyewear collection is inspired by Badgley Mischka’s signature fabrics, layering and draping. Custom colors through multi-layered transparent silkscreen and acetate generation heighten the exclusivity of the frame design. Swarovski crystals and European components create high quality frames. Metal casted, beveled and sculpted temples and accents translate movement. Modern designs with elegant details for the woman who desires feminine, romantic and luxurious eyewear.” Read more.

New from Totally Rimless

'Combining lightweight rimless design with art nouveau-inspired styling, the latest frames from Boutique by Totally Rimless create a glamorous look," says Midwest Lens. "Titanium frames and adjustable nose pads ensure the frame is lightweight and comfortable, while the jeweled accents and soft romantic colors increase the feminine aesthetic." Read more.

McGee and Vera Bradley Renew Deal

"The McGee Group and Vera Bradley, Inc. (NASDAQ: VRA) have renewed a multi-year licensing agreement. The McGee Group will continue with expanded optical and sun collections for Vera Bradley, with new styles releasing each month," reports Eye Surf. "The McGee Group will continue supporting the Vera Bradley Foundation for Breast Cancer, donating a portion of all McGee Group Vera Bradley sales to breast cancer research. The cause of finding a cure for breast cancer is especially close to the hearts of those at the McGee Group. Jenny Lynn McGee, wife of CEO Wayne McGee, passed away from breast cancer in 2008." Read more.

Two New Offerings from Vera Bradley

"Vera Bradley Kaya in Floral Nightingale Kaya is a full rim double laminate acetate frame with a modified rectangular eyeshape and laminate endpiece to highlight the contrasting crystal coloring," notes Midwest Lens. "Vera Bradley colors are prominently displayed on the interior temples, and these beloved colors inspired the enamel filled flowers on the exterior temples. Available in two eyesizes, Kaya provides a pop of color to any teen’s wardrobe." Read more.

The “Let’s Get Away” collection of Vera Bradley sunglasses offers metal casting and "embellishments inspired by Vera Bradley colors," according to Midwest Lens. "These sunglasses will bring a fashionable look to any woman’s wardrobe. The McGee Group has also partnered with Carl Zeiss, Inc. to offer a wide range of lenses, from solid to fashion gradient colors." Read more.

Win a Trip to the Russel Simmons' Estate on the Hamptons

"Enter the Argyleculture Sweepstakes for a chance to win a trip to the Hamptons! Two winners will be selected to attend the exclusive 13th Annual Art of Life East Hampton Benefit at Russell Simmons’ private East Hampton estate," according to Eyesurf. "Each winner will receive a weekend in the Hamptons, airfare, transportation to and from the event for them and a guest the weekend of July 27th. Last year’s event hosted over 800 guests and raised over $1.7 million to provide New York City youth with arts access, exposure and education.

"Purchase all 3 Argyleculture optical releases in February, April, and June (totaling 6 frames, 12 SKU’s) or purchase any 12 Argyleculture frames. You will receive with your order: Argyleculture 6 piece display and counter card free....Orders can be placed through McGee Group sales reps, fax, website, or McGee Group customer service at 800-966-2020 or sales@mcgeegroup.com. Promotion code #ARC123 must be included on all orders to be entered to win." Read more.