Showing posts with label Josephson Opticians. Show all posts
Showing posts with label Josephson Opticians. Show all posts

Monday, January 10, 2011

If Health Care Reform Repealed, Vision Care Compromised

In a post on HuffingtonPost, it was reported that "in light of this call to action it is disappointing that repealing health reform is at the top of Speaker Boehner's agenda for the new Congress. According to the non-partisan Congressional Budget Office, health reform will not only reduce the budget deficit in the next ten years by more than $100 billion, it also will ensure that an estimated 32 million Americans who are uninsured or underinsured can get high quality, affordable health coverage they can rely on." 

But what is the consequence to opticians, ECPs, and their patients? The answer: "Insurers would not have to cover vision care services or eyeglasses for children even if it is impossible for a child to be successful in school if they can't see."

Sunday, December 19, 2010

In-Store Design, Moms, Optical Theories, and John Berger--Yes They All Relate at Josephson Opticians

"The British art critic John Berger once wrote, “We only see what we look at. To look is an act of choice.” But the irony of a new eyeglass installation in the window of Josephson Opticians is that you cannot not see it. There, in the storefront on Bay Street just north of Bloor, is an eye-catching series of precisely cut cardboard parabolas suspended from the ceiling, all intersected and puzzle-pieced together by horizontal shelves to create a three-dimensional form," according to a post on TheGlobeandMail.

"Squint just so and it resembles the framework of a futuristic hive. Viewed another way, it’s a sculptural vortex. In fact, it’s meant to represent a 'light skeleton,' but more on that later. Because inasmuch as storeowner Josh Josephson can go on and on and on about optical theories, retail strategy and store design, the subtext of the installation is a tribute to his mother."