New Acuvue Vita Said to Offer Superior Comfort

A new 30-day daily wear contact lens with new HydraMax technology provides superior comfort all month long over other leading monthly brands, according to its manufacturer Johnson & Johnson Vision Care Inc. The non-coated silicone hydrogel formulated lens is called Acuvue Vita Brand. The new lens is said to do the following:

• Maximize and maintain lens hydration all month long,
• Enhance comfort through a unique Infinity Edge, and
• Provide UV protection by blocking approximately 93.4% of UVA rays and 99.8% of UVB rays.

The material in new lens, senofilcon C, is designed to integrate the optimal density and distribution of beneficial lipids throughout this lens, while maintaining a low deposition profile. The lens is said to leverage the function of lipids to help maintain lens hydration by reducing the evaporation rate through this lens. The company notes the rate is 33% lower than other leading monthly brands.