Earlier
today, the public relations news service PRNewswire.com issued a press release that
began with the following lede: “Pearle
Vision, North America's largest and most trusted licensed optical
brand, announced today its 2013 expansion plans within the United
States, which includes the re-licensing of 34 locations in 10. With
more than 520 eye care centers in the United States, Pearle Vision is
now seeking to grow its national footprint and has identified
Florida, Ohio and Michigan as the first markets for its aggressive
re-licensing effort. Specifically in Florida, Pearle Vision is
looking to convert locations in Miami, West Palm Beach, Naples,
Jacksonville and Orlando. In Ohio, opportunities can be found in
Cleveland, Columbus and Cincinnati. And in Michigan, centers in
Detroit, Grand Rapids, Lansing and Flint are available.”
Several
hours later, the service issued the following statement: “We are
advised by Pearle Vision that journalists and other readers should
disregard the news release, Pearle Vision Announces 2013 Expansion,
issued Jan. 16, 2013 over PR Newswire.” To read the full release,
go
to the Herald.
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