Tuesday, July 10, 2012

Villa Eyewear to Distribute Pramaor Eyewear

"As of July 2012 Villa Eyewear entered in an agreement for the exclusive US distribution of Pramaor brands: Blackfin and Bioeyes," reports Eye Surf. "Only pure titanium (characterized by the complete absence of nickel and therefore completely hypoallergenic) and beta titanium (a likewise biocompatible material, considerably more expensive, but more flexible and stronger than the first) are used for the construction of the frames. In its headquarter near Agordo, in the district of Belluno, Pramaor has set up a new model of development called neomadeinitaly that combines the traditional attention to the 'Made in Italy' quality with a new creative and productive impulse. The neomadeinitaly is based on the concepts of design ‘par excellence’ and craftsmanship control." Read more.

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